Recent Advertising Articles

Grain & Barrel Spirits has given its Chicken Cock American whiskey lineup a long-overdue visual overhaul, rolling out new label designs across all five of its core expressions to mark a major milestone — the brand's 170th anniversary. The redesign keeps what made the bottles recognizable in

The Spirit Forward Campaign Reminds Us That Bourbon, Rye, and the American Story Were Always the Same Story Before there was a Declaration of Independence, before there was a Constitution, before there was even a president, there were distilleries. And there were taverns. And in those taverns, men

Jim Beam is stepping into the biggest sporting moment North America has seen in decades with a campaign that skips the stadium and heads straight to the backyard. The Kentucky bourbon brand, serving as the Official Spirits Partner of the U.S. Soccer Federation, launched "Home Field Advantage" on Ap

Four Roses Bourbon is kicking off a fresh chapter. The iconic Kentucky distillery, now under the ownership of E&J Gallo Winery following its acquisition from Japanese beverage giant Kirin Holdings last month, has launched its first major marketing campaign under new management. Called Meet Me

The story of America's oldest continuously operating bourbon brand is now streaming for whiskey enthusiasts everywhere. A new documentary chronicling Old Forester's remarkable 156-year history has been released, offering viewers an inside look at the Louisville, Kentucky distillery that managed to

Football season has a way of pulling at your heartstrings, especially when your team's dreams crash and burn before the playoffs even heat up. But what if that bitter defeat could flip into something liberating? That's the fresh angle Jim Beam is pushing with its new "Refresh Your Season" campaign

In the world of fine spirits, where dusty oak barrels and time-honored recipes often steal the spotlight, Jefferson's Bourbon has always marched to a different drumbeat. This isn't your grandfather's straight-from-the-rack whiskey—it's a drink born from the old ways but unafraid to shake things up,

In the world of American whiskey, where trends come and go like seasons, one name has quietly held its ground for generations. Evan Williams Bourbon, born from the muddy banks of the Ohio River back in 1783, isn't chasing the spotlight—it's claiming the roots that make the whole tree strong. With i

In a world filled with dreamers who talk a big game, Bulleit Frontier Whiskey stands apart by celebrating those who roll up their sleeves and make things happen. Launched in June 2025, the “Doing Over Dreaming” campaign is a tribute to the relentless creators, the folks who take a fleeting idea sp

Bardstown Bourbon Company, a standout name in the heart of Kentucky’s whiskey country, has rolled out an exciting new chapter with its “Nowhere We Won’t Go” campaign. Launched on July 23, 2025, this initiative isn’t just a marketing move—it’s a declaration of the company’s relentless drive to push